Duncan Wierman’s Blog

The problem with many direct mail programs is that they are very expensive and, therefore, eat up an individual’s profits before he or she can have the chance to make a legitimate income. These programs include both direct mail software and mailing house solutions, as both of these types of distribution are far too expensive, especially if someone is just starting out in this industry. The good news, however, is that these options are no longer needed in the business world because Click2Mail now offers an inexpensive solution. The method that Click2Mail uses in order to give their customers these savings is definitely unique, but it works like a charm because it is something that no one else has been able to offer.

Click2Mail prides itself in its ability to offer direct mail options over the internet for a fraction of the cost of other companies. The reason that it is able to do this is that the company operates under the license of the United States Postal Service, which definitely gives it a distinct advantage. Click2Mail is able to save its customers money on absolutely anything that they send out, making it perfect for the direct mail industry. In addition, this service allows changes to be made to mailing lists in an instant, since it can be updated online. Click2Mail provides solutions to every aspect of this industry, so it might be time to switch over and take advantage of this option from the United States Postal Service.

All you have to do in order to get involved with Click2Mail is develop a mailing list and then sign up for an online account. Click2Mail will then take care of every other aspect of your direct mail campaign for you, as they can provide competitive rates on both printing and mailing. Other companies know that you are desperate to get your message out and, therefore, will charge you far more for the printing and mailing than Click2Mail, but this is not a problem that you have to worry about any longer. The best part is that it does not matter how many or how few letters you are sending out, you will still be able to find a great deal when you go through this company. The benefits that are available through Click2Mail are endless, as you will never find an easier or more cost friendly way to get your message out there than through this service.

When you log onto the company’s website, you will be presented with a number of different design options that will ensure that your letter looks exactly how you want it to. The browser based design technology is state of the art, which makes it easy to use and extremely accurate. This technology also works hard to drive down prices, as everything can be handled through your web browser. When you do your direct mailing through Click2Mail, you will not experience any of the problems that you are used to when sending out your mail, as the company has spent a lot of time streamlining the entire process for organizations like yours.

The reason why other types of mailing are so difficult is that you would be responsible for sorting, labeling, paying for postage, and then driving all of your letters to the post office. You would also have to personally maintain your mailing list and make sure that everyone on your list has a letter, which takes a great deal of time. Click2Mail, however does all of this for about the same price of a stamp, so you can imagine how much time and money you will save if your mailing list has thousands of names on it.

This service can also be used for personal use, such as sending out a Christmas card. If you do not want to address multiple envelopes to people all over the country, you can simply write your letter on Click2Mail and insert the addresses into your mailing list. Each of these people will then receive a copy of your Christmas card, without you having to do much more than write the original letter. There is simply no easier way to get your mail out there than through this service and it has led a revitalization in the direct mail marketplace.

Basically, Click2Mail is like combining email and conventional mail into one package, as you will create a digital message that will arrive in people’s mailboxes, rather than their email inboxes. The United States Postal Service delivers letters to countless people every year and they will continue to do so well into the future. People trust the USPS because of their motivation to provide their customers with everything that they desire.

If you have used direct mail marketing in the past, you might have been disappointed with the results, especially if you used a software that was meant to handle everything for you. The problem with this software is that it does not tap into the low prices of the USPS the way that Click2Mail does, so you will always end up paying more when you use it. There are very few certainties in life, but one thing that you can be certain of when you use Click2Mail is that you will find low prices and that your letters will arrive when they are supposed to. This is truly the future of direct mail, so make sure that you take advantage of this quick and easy way to market your business and you will not regret your decision.

If you absolutely want a desktop mailing solution that keeps track of your customer data along with your mailings, my recommendations is Real Prospect Software found at RealProspect – Real Estate Investor Software from John Schroeder. The product cost is only $347 and $27 a month hosting for your websites. It does EVERYTHING that the other more expensive one does!

The cycle has come back around again; there is a resurgence of interest in real estate investment roughly every 10-15 years and the craze is once again underway. Along with rising public interest in the investment opportunities available in real estate, there are the inevitable frauds, hucksters and other assorted parasites who come out of the woodwork to make money at the expense of gullible consumers.

Am I being fair to the latest generation of self styled real estate gurus? I’ll let you make the call. However, it’s apparent to anyone who has any real world experience in real estate investment that these so called experts are often anything when it comes to real estate, though many are undeniably skilled marketers. Would you prefer to make a real estate deal with an actual real estate broker/guru/mentor who knows the industry or a marketer just moving in on real estate in the hopes of making some money off of new investors? Again, I’ll let you decide.

The first thing that any investor needs to look at is the way that these real estate gurus get their message across. What you’ll see a lot of from these real estate investment “experts” is flashy websites, ( tho some have not even bothered to or run spell check before sending out emails or uploading site content) and above all, a lot of hype.

You’ve seen these marketing emails and websites before; they probably look more than a little familiar and it’s for good reason. Replace the words “real estate” with “Google money making machine” or “make millions working from home” or any other online marketing scam that’s going around at the moment and you’ll notice that their content is basically identical. Right down to the stock photos of people standing by yachts, limousines or palatial homes, these sites are like those run by scammers of any stripe, which should raise a red flag immediately. If you’re being offered something which seems too good to be true, it most certainly is.

OK. I haven’t been entirely fair to these self appointed real estate investment geniuses. While the vast majority of them haven’t made any money in real estate (or possibly in much of anything else), there are some who do have some useful information on the market to share – for a price of course. The problem here is that even those flashy real estate marketers who do know a little something about property investment aren’t offering anything which isn’t already available for free or for a much lower price then they’re asking.

What these new real estate gurus are really out to do is separate gullible would be investors from their hard earned savings. Let’s be honest here. They’re not interested in making you rich or even interested in you as a person; though they are keenly interested in your wallet. While I wouldn’t tell anyone not to make a living and as a long time real estate broker myself, I can attest to the fact that there is plenty of money to be made in real estate, these “gurus” are motivated by greed and greed alone.

What can you expect if you decide to pay these experts for their books, seminars or real estate marketing systems? Not much, as it happens. You definitely shouldn’t expect any kind of customer support, you shouldn’t expect any information which isn’t available elsewhere for free, you shouldn’t expect your results to be anything like what you’re promised and above all, you definitely can’t expect to get your money back, no matter what.

What you can expect is to lose out on whatever you pay these people, to get information which is often worthless and quite often, to end up on a large number of mailing lists which will keep your inbox stocked with enough spam to put Hormel to shame. There are people out there who will try to sell you what they claim is exclusive real estate investment secrets that will make you wealthy instantly (and again, let me tell you that there is no such thing, no matter what they may tell you); but they really make their money by selling their mailing lists to their fellow scammers and fly by night internet marketers.

If you’re looking for sound advice on real estate investment, I’d advice looking elsewhere. There are plenty of quality sources of information on the property investment market – but that’s not what these people are offering you. You can learn much more by visiting your local library (for free, I might add) or better still, by talking to an actual real estate professional; and one thing you’ll notice is that reputable brokers never use these bling-laden websites and shoddy, multilevel marketing-style sales letters. Real estate investment – REAL property investment just doesn’t work that way. It’s not a get rich quick scheme, but no business worth getting into is.

Think before you pay any of these gurus for anything or even give them your contact information. Genuinely useful information is out there and you don’t need to pay thousands for on a dubious webinar or seminar to get your hands on it. It seems obvious enough, but let me just leave you with two words about the latest batch of real estate gurus: caveat emptor.