LinkedIn is an amazingly valuable resource for company exposure. A great profile that shows you off at your professional best is the first step, but many new companies must know how important it is to have recommendations on your profile. And how many do you need?
Recommendations ( testimonials) can be very helpful to increase your conversion ratios on your lead generation methods. Linkedin Recommendations are a must have on your LinkedIn profile. Some people won’t even contact you without one. However many potential customers will put you at the head of the list to contact you if your experience matches up with what they’re looking for. There are those that also expect to be introduced to a few of your references.
You can see why a recommendation would be reassuring for folks who don’t know you. An “independent” third party who can vouch for your skills, experience, or character makes you more of a known quantity. Don’t you like to have a recommendation, or some kind of input, before you choose a new doctor, or even try a new restaurant? It’s the same for anyone looking for someone credible to help them solve their real estate issues and it’s even more important to them because the stakes are higher. Their LIFE depends on their making a good choice.
So how many recommendations do you need? You need at least three or five. You can find people who have a lot more, but there are usually extenuating circumstances. For instance, I have 20, but that’s because I have over 7 years of high-exposure experience in the marketplace.!
Three to five recommendations that are strong recommendations that really speak to who you are and why someone should contact you will be plenty.