{"id":395,"date":"2007-01-10T14:06:12","date_gmt":"2007-01-10T19:06:12","guid":{"rendered":"http:\/\/DuncanWierman.com\/content\/2007\/01\/10\/word-of-mouth-advertising\/"},"modified":"2011-07-09T15:55:24","modified_gmt":"2011-07-09T20:55:24","slug":"word-of-mouth-advertising","status":"publish","type":"post","link":"https:\/\/www.duncanwierman.com\/content\/word-of-mouth-advertising\/","title":{"rendered":"Word Of Mouth Advertising"},"content":{"rendered":"<h3 class=\"entry-header\">4 Rules of Word of Mouth Marketing<\/h3>\n<p>Word of mouth or &quot;buzz&quot; marketing has always been a necessity for any business. But since tools on the web make it easier than ever to talk about a product it&#8217;s becoming vital. Look at Amazon reviews or <a href=\"http:\/\/www.yelp.com\/\" target=\"_blank\">yelp.com.<\/a>&nbsp;<\/p>\n<p><strong>1. Be interesting, be remarkable<\/strong> &ndash;&nbsp; Ask yourself, what have you got?&nbsp; Create a 10 Second commercial for yourself.&nbsp; <br \/>\n<strong><br \/>\n2. Make people happy <\/strong>&ndash; <br \/>\n<strong><br \/>\n3. Earn trust and respect<\/strong> &ndash; <br \/>\n<strong><br \/>\n4. Make it easy for people to talk about you<\/strong> &ndash;&nbsp; What do you do? You talk about it.<\/p>\n<p>You&#8217;ve got to collect email address and communicate to them. Email is just the number one way.&quot; \n<\/p>\n<p><\/p>\n","protected":false},"excerpt":{"rendered":"<p>4 Rules of Word of Mouth Marketing Word of mouth or &quot;buzz&quot; marketing has always been a necessity for any business. But since tools on the web make it easier than ever to talk about a product it&#8217;s becoming vital. Look at Amazon reviews or yelp.com.&nbsp; 1. Be interesting, be remarkable &ndash;&nbsp; Ask yourself, what &hellip; <a href=\"https:\/\/www.duncanwierman.com\/content\/word-of-mouth-advertising\/\" class=\"more-link\">Continue reading <span class=\"screen-reader-text\">Word Of Mouth Advertising<\/span> <span class=\"meta-nav\">&rarr;<\/span><\/a><\/p>\n","protected":false},"author":939,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[2],"tags":[],"_links":{"self":[{"href":"https:\/\/www.duncanwierman.com\/content\/wp-json\/wp\/v2\/posts\/395"}],"collection":[{"href":"https:\/\/www.duncanwierman.com\/content\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.duncanwierman.com\/content\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.duncanwierman.com\/content\/wp-json\/wp\/v2\/users\/939"}],"replies":[{"embeddable":true,"href":"https:\/\/www.duncanwierman.com\/content\/wp-json\/wp\/v2\/comments?post=395"}],"version-history":[{"count":1,"href":"https:\/\/www.duncanwierman.com\/content\/wp-json\/wp\/v2\/posts\/395\/revisions"}],"predecessor-version":[{"id":4085,"href":"https:\/\/www.duncanwierman.com\/content\/wp-json\/wp\/v2\/posts\/395\/revisions\/4085"}],"wp:attachment":[{"href":"https:\/\/www.duncanwierman.com\/content\/wp-json\/wp\/v2\/media?parent=395"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.duncanwierman.com\/content\/wp-json\/wp\/v2\/categories?post=395"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.duncanwierman.com\/content\/wp-json\/wp\/v2\/tags?post=395"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}